The Philippines, the world’s second largest IT-business process management destination, should be proactive to prepare Filipinos for the transformative opportunities and challenges presented by artificial intelligence (AI), the IT & Business Process Association of the Philippines (IBPAP) urged.
In a statement, IBPAP President President and CEO Jack Madrid noted that while global discussions often focus on the potential disruptions AI may bring, the narrative must also highlight the opportunities AI creates to augment jobs, enhance productivity, and elevate industries to new heights.
As the world’s second-largest IT-BPM destination, the Philippines stands at a crossroads. The sector, projected to close 2024 at $38 billion in revenue and employing 1.82 million Filipinos, has embraced AI with 67% of surveyed IBPAP member companies integrating AI technologies into their operations. This early adoption enhances productivity and drives higher-value services, positioning the IT-BPM industry as a model for navigating AI disruption. However, these opportunities must be matched with a nationwide effort to upskill the broader workforce and mitigate potential job losses across other sectors.
IBPAP is leading the charge by advocating for government action to prioritize funding for AI-focused upskilling programs and the integration of digital and AI-related skills into the national education curriculum. Recent partnerships with the Department of Education (DepEd) and TESDA have strengthened the foundation for scalable, competency-based training initiatives in critical fields such as data analytics, machine learning, and cybersecurity. To complement these efforts, IBPAP has rolled out the Philippine Skills Framework for Contact Center and Business Process Management, which aims to upskill 1 million workers by 2028. Additionally, the organization is equipping industry leaders with tools to adopt AI responsibly and implement ethical workforce transition strategies.
“AI is not a distant challenge; it is a present reality reshaping industries and economies globally,” said Madrid. “The IT-BPM sector has shown that early adoption of AI can create opportunities. However, we must not stop there. The Philippines must act decisively to prepare the broader workforce, leveraging our leadership in IT-BPM as a blueprint for other industries.”
IBPAP reaffirms its commitment to building a future-ready workforce and urges the government, private sector, and academia to collaborate in this critical effort. By taking bold and proactive steps, the Philippines can maintain its position as a global IT-BPM leader while fostering inclusive economic growth.
