Cebuana Lhuillier, the Philippines’ largest microfinance institution, is accelerating its foray into modern transportation with a strategic investment in Byahe, a next-generation transport company specializing in electric and modernized jeepneys. This bold move follows the successful launch of Cebuana’s ride-hailing app, Xpress, reinforcing the company’s commitment to reshaping mobility across the nation.
Byahe currently operates seven routes with a fleet of over 100 modern eJeepneys. As part of its aggressive expansion, the company plans to introduce additional routes in 2025, further advancing the Philippines’ transition to cleaner, more efficient urban transport. Cebuana Lhuillier’s investment in Byahe creates a powerful synergy between its Xpress ridesharing services and Byahe’s eco-friendly fleet, enhancing accessibility and sustainability in public transportation.
Guiding Byahe’s growth is co-founder Brian Cu, former Country Manager of Grab Philippines. With a proven track record in scaling ride-hailing services, Cu brings invaluable expertise to the partnership, positioning Byahe for rapid expansion and deeper integration with Cebuana Lhuillier’s mobility ecosystem.
This strategic move aligns with Cebuana Lhuillier’s broader vision of providing Filipinos with a comprehensive suite of services that blend financial solutions with mobility. The company’s offerings extend beyond transport, encompassing vehicle financing, digital payments, and the Kanegosyo Center, which supports TNVS, motorcycle taxis, and jeepney drivers in becoming entrepreneurs. With over 3,500 branches nationwide, Cebuana Lhuillier ensures convenient access to these essential services, driving financial inclusion and improved mobility for Filipinos.
Jean Henri Lhuillier, President and CEO of Cebuana Lhuillier, emphasized the company’s commitment: “Our investment in Byahe underscores our dedication to innovation and sustainability in transport, empowering Filipinos with improved mobility and financial access.”
With its growing mobility portfolio—including Xpress and Byahe—Cebuana Lhuillier is playing a pivotal role in shaping the future of transportation in the Philippines, making it greener, more efficient, and more accessible for all.
