Empire East Land Holdings, Inc., a leading innovator in Philippine residential development, announced a remarkably strong financial and operational performance for 2024, reporting nearly Php 12.2 billion in reservation sales despite a dynamic market landscape. The company’s robust asset base now stands at Php 50 billion, complemented by a substantial 426-hectare land bank, strategically positioning it for continued expansion.
Atty. Anthony Charlemagne C. Yu, President and CEO of Empire East, underscored the significance of these achievements. “These figures are not just numbers—they reflect our unwavering drive to move forward with precision and purpose,” Yu stated. “Our 2024 results are a testament to Empire East’s long-term vision, discipline, and profound commitment to making a positive impact.”
Empire East continued to demonstrate its leadership in innovative residential developments throughout 2024, with 11 towers currently under construction and an additional four in advanced stages of development. These projects are meticulously designed to meet the evolving needs of Filipino families, emphasizing connectivity, smart design, and sustainable living.
The company also significantly advanced its sustainability journey, implementing the 5S Waste Management Framework, integrating eco-efficient materials, and expanding green spaces, notably the Highland Forest at Empire East Highland City. These concerted efforts align seamlessly with Megaworld’s MEGreen and Alliance Global’s SustainAGIlity programs, reinforcing Empire East’s steadfast commitment to responsible development.
Digital transformation remained a pivotal focus in 2024, marked by the launch of over 100 automation programs that have streamlined internal workflows and enhanced customer service. Initiatives like Ask About Your Home and the partnership with Pilipinas Teleserv have provided homebuyers with faster, more transparent access to crucial documents.
Beyond business operations, Empire East invested deeply in its people, prioritizing employee development, mental wellness, and inclusivity. The company also strengthened its commitment to nation-building through community partnerships, including its Adopt-a-School program and various sustainability education initiatives.
Looking ahead, Empire East is set to embark on a Php 25 billion investment over the next five years. This substantial investment will be directed towards building more resilient, sustainable, and accessible communities that are meticulously aligned with customer needs and global environmental standards.
“As we enter our fourth decade, we are stronger, more agile, and better prepared than ever,” Yu added. “With the unwavering support of our Chairman, Dr. Andrew L. Tan, and Alliance Global CEO, Mr. Kevin Tan, we are building a bolder, more inclusive future for the communities we serve.”
