A new chapter is unfolding for Cebu, as the province solidifies its position as a global hub for luxury hospitality and branded real estate. This growing reputation is underscored by the recent inclusion of Sheraton Cebu Mactan Resort in the prestigious Michelin Guide’s hotel selection. This list honors properties for their design, service, and guest experience. The recognition is a significant milestone for the resort and its developer, AppleOne Group, as it affirms Mactan’s standing as a world-class destination.
For years, Cebu has been celebrated for its stunning beaches and rich cultural heritage. Now, it is stepping onto the world stage not only as a tourism hotspot but also as a premier location for high-value investments. The Michelin Guide’s nod to the resort validates this shift, signaling to international travelers and investors that Cebu is a contender for top-tier luxury.
The Sheraton Cebu Mactan Resort is a prime example of this new standard. The property seamlessly blends global excellence with local identity, integrating massive on-site limestone boulders into its architecture and using local wood and woven textures in its interiors. This design philosophy creates a refined, international polish while preserving the warmth and authenticity of Cebuano culture. The resort also offers a variety of unique dining experiences, including 5 Cien, which infuses global flavors with local touches, and Buhi Bar, a beachfront hub that captures the essence of a Mactan sunset.
The resort’s recognition comes at a time of remarkable growth for branded residences globally. A recent report from Global Branded Residences (GBR) highlights that these properties command a premium of 30–40% over non-branded counterparts and are projected to grow by 70% worldwide in the next five years. This trend is driven by buyers who prioritize trust, quality, and a seamless lifestyle.
This global appetite for luxury is reflected in the Philippines, with Cebu leading the charge. According to a 2026 report from Leechiu Properties, the island is one of the country’s strongest markets for both tourism and real estate, fueled by robust domestic demand and rising international arrivals.
“The growing demand for branded residences reflects a shift in how people invest. They want both lifestyle and long-term value,” says Leif Bajarias, Chief Financial Officer of AppleOne Group. “With Cebu’s rise as a luxury hub, The Residences at Sheraton Cebu Mactan offers that rare balance.”
The Residences at Sheraton Cebu Mactan allow homeowners to buy into the same world-class lifestyle that earned the resort its Michelin recognition. With private living spaces, exclusive access to resort amenities, and the credibility of the Sheraton brand, the residences offer a unique investment opportunity.
As the Sheraton Cebu Mactan stands at the forefront of this movement, it is shaping a new benchmark for luxury hospitality and living—one that is both proudly local and globally celebrated.
