The Department of Trade and Industry (DTI) officially opened Buyers’ Day 2026 today at the MSME Hub Store in Makati. This premier business-to-business (B2B) event serves as a strategic bridge, linking the country’s most promising Micro, Small, and Medium Enterprises (MSMEs) with high-volume institutional buyers, retail giants, and hospitality procurement teams.
Buyers’ Day 2026 is designed to move beyond traditional trade fairs by offering a highly curated sourcing experience. Attendees have exclusive access to a diverse portfolio of export-ready products ranging from artisanal home decor and sustainable fashion to innovative agri-processed goods.
The event focuses on “conscious procurement,” highlighting MSMEs that integrate sustainability and digital traceability into their business models—key requirements for modern global and local supply chains.
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Strategic Networking Sessions: Structured “speed-matching” rounds allow MSMEs to pitch directly to category managers from major retail chains and boutique distributors.
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National Trade Fair (NTF) 2026 Preview: DTI officials provided an exclusive briefing on the roadmap for the upcoming National Trade Fair 2026, outlining participation criteria and the new “Digital-First” pavilion.
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The MSME Hub Experience: Situated in the heart of the business district, the MSME Hub Store provides a permanent showroom environment where buyers can evaluate product quality and packaging standards in person. “Buyers’ Day is not just about a single transaction; it is about building resilient, long-term partnerships,” said a DTI spokesperson. “By bringing these players together under one roof, we are ensuring that Filipino MSMEs are not just participants in the economy, but drivers of it.”
As the DTI continues to champion the “Go Local” movement, Buyers’ Day 2026 acts as a vital precursor to the larger trade events scheduled throughout the year. The insights gained from today’s networking sessions will help MSMEs refine their offerings to meet the evolving demands of the 2026 market.



