Wednesday, August 26, 2026
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ube

Beyond purple: The search for the next ube superstar

The world has fallen head over heels for ube.   What was once the quiet purple yam climbing backyard trellises in Filipino homes is now swirling...

Philippines moves to structure booming ube export industry

The Philippines is moving to impose structure and long-term direction on its fast-growing ube industry, as agriculture and trade officials push for tighter coordination,...

Global demand drives PH ube products in high-value market as exports reach $3.06M in 2025 – DTI

Rising international demand for authentic Asian flavors, natural food colorants, and diverse food applications drove the Philippines to generate $3.06 million in ube and...
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