As fluctuating fuel prices continue to pressure the local transport sector, Dumaguete is pivoting toward a high-tech solution.
Xpress Super App has launched its tricycle-on-demand service in the “City of Gentle People,” marking a structural shift from traditional street-hailing to a streamlined, digital-first mobility model.
Backed by Cebuana Lhuillier, this expansion represents a strategic homecoming to the Visayas, merging the region’s rich heritage with cutting-edge financial and logistical technology.
The traditional “roaming” model—where drivers circle streets in search of passengers—is becoming increasingly unsustainable. Xpress transforms this dynamic by introducing demand-driven allocation. Key benefits for local TODA drivers include:
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Fuel Efficiency: Real-time ride requests allow drivers to move directly to guaranteed pickup points, eliminating “dead mileage.”
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Predictable Income: By reducing idle time, drivers can increase their daily trip frequency and overall take-home pay.
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Lower Overheads: Intentional routing naturally lowers vehicle wear-and-tear and fuel consumption, providing a vital buffer against inflation.
As a primary gateway to Siquijor and other Central Visayas attractions, Dumaguete sees a constant influx of domestic and international travelers. Xpress bridges the gap between local transport and global expectations by:
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Removing Payment Barriers: Passengers can now pay via e-wallets and credit cards, removing the friction of cash handling and currency exchange.
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Transparent Pricing: Pre-determined fare structures eliminate haggling, ensuring a fair price for both the rider and the driver.
Beyond convenience, the platform moves safety from an “assumption” to a “system.” Every Xpress ride includes:
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Verified Driver Profiles for passenger peace of mind.
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Trip-Sharing Functionality allowing loved ones to track rides in real-time.
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Integrated Insurance Coverage protecting both the driver and the commuter.
The Dumaguete rollout is the result of close coordination between the Dumaguete City Government, local tourism stakeholders, and Xpress. This public-private alignment ensures that the city’s transport infrastructure is ready for increasing visitor volumes while improving the daily commute for residents.
“The Dumaguete launch is more than a product deployment; it is a reinvestment in the Visayas,” the company stated. “By connecting mobility with financial access, we are helping build a future-ready city that balances its local charm with modern efficiency.”



